Meridian Bank — Life’s Milestones Campaign

Branding, Webdesign

In 2015, AllWebCafe was invited to pitch a fresh campaign concept to help Meridian Bank connect with a younger audience, as its client base was aging. Our idea celebrated the milestones and everyday achievements of young professionals and families — positioning Meridian as a trusted partner through life’s chapters.

The campaign included a responsive microsite and a series of lifestyle-driven print ads, each spotlighting real, relatable moments of financial growth and personal success.